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STZ Podcast

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This episode is brought to you by DIY Themes.

In this interview I talk with Louis Gray of LouisGray.com.  Louis is an early adopter and influencer in the online space.  I’m sure you have heard of those individuals who were making things happen before the Internet was called the Internet.  Well, Louis was one of them, but as you will learn in this audio podcast, it took him some time to build that reputation for himself.

Just because you have a website today, doesn’t mean readers are going to come swarming to your site.  This was true for Louis in the early stages, but that wasn’t the reason he was blogging.  He did it because he enjoyed what he was doing and that’s what many people today forget.  Through consistency and writing posts that engaged the reader, Louis saw a growth in the traffic to his website.  He enjoys the interaction with others the most and understands that to build anything, trust and relationships need to be made with that other individual.

Louis also has a great handle on social media and understands how to leverage it.  He doesn’t believe there’s a right or wrong way to use it because there’s an audience for everything. Although, major corporations are still not using social media to their full advantage as Louis notes, but its due to the fact that they are use to traditional forms of media.  He mentions that becoming an early adopter within the social media space is due to the fact of recognizing things before others do.  Its not something that’s easy to do because you really have to pay attention to what is going on around you.

Louis Gray provides a lot of great insight in this interview as to what it means to be an early adopter and his role in social media.  The audio podcast is definitely worth the listen because everyone can really learn something valuable here.  Louis has never labeled himself as a “social media expert” because like many, he doesn’t believe in that title, but he does do social media consulting for large brands to help them gain more recognition for their company.

Further reading:

Cali Lewis Interview – Tech, Social Media, & GeekBeat.TV

Interview With Robert Scoble – Future Of FriendFeed & Other Networks

Andrew Warner Interview On Using Social Networks To Get Interviews

Chris Pirillo Shares His Thoughts On Companies Using Social Networks

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